21 Days Phoenix Wisdom
A Rebirth Ceremony to Empower Your Leadership in times of Profound Transitions.
Over 21 days, you will shed outdated patterns, recalibrate your nervous system, and emerge as a leader aligned with your highest vision.
Leadership is not a linear journey—it is a cyclical process of Death, the Unknown, and Rebirth.
This transformational online experience is designed for elite leaders and entrepreneurs navigating profound transitions
As a leader, you stand at the intersection of vision, action, and transformation. Yet, every visionary encounters these four recurring challenges:
Burnout
The weight of high performance and unrelenting demands.
Innovation Roadblocks
A need for fresh ideas amidst rapid change.
Identity Shifts
Constant evolution, leaving old paradigms behind.
Navigating the Unknown
Thriving despite ambiguity and uncertainty.
These challenges are not failures; they are the rhythms of leadership. They are invitations to grow, evolve, and rise stronger.
21 Days of Phoenix Wisdom is your structured pathway through this cycle, offering tools to harness each challenge, transmute it into power, and emerge as an elevated, aligned version of yourself.
Why a Ceremony, Not Another Challenge?
- This is not a typical leadership challenge. It’s a ceremonial journey—a sacred, intentional act of transformation.
- Ceremony creates space for leaders to step beyond quick fixes and surface-level strategies into deep, lasting change.
- Here, you’ll find clarity, courage, and the wisdom to meet the demands of your leadership role with grace and sovereignty.
You don’t need a challenge; leadership in this time and age is already challenging enough. You need a space to let go and allow something bigger than yourself to hold you as you release and your nervous system upblugs to rejuvenate.
Program Highlights
Guided meditations, journal prompts, and exercises delivered directly to you.
- Days 1-7 (Death): Release what no longer serves your leadership.
- Days 8-14 (The Unknown): Embrace stillness and recalibrate your inner compass.
- Days 15-21 (Rebirth): Emerge with renewed clarity and purpose.
Connect with like-minded leaders on the same journey
- Three recalibration sessions with Samar.
Who Is This Program For?
This is for the Tipping Point Leaders—the innovators, disruptors, and visionaries who shape industries and inspire movements.
You are:
- A C-suite executive, or VP or director driving organizational transformation.
- An entrepreneur leading with bold ideas.
- A change-maker balancing impact with personal evolution.
Ceremonial Investment
Phoenix Ascension
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Everything in the Ceremonial Offering, plus
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Three live group coaching sessions with Samar.
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Bonus tools for high-pressure leadership moments.
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Priority access to Samar’s 90-day program or retreats.
WHY NOW
Leadership is at a tipping point, and you are the catalyst for transformation. This ceremonial journey is your opportunity to embrace the inevitable cycles of growth and emerge stronger, more aligned, and fully sovereign.
Claim Your Spot in the Circle
Spaces are limited for this inaugural cohort. Reserve your place today and begin your rebirth.
The origin of things are limitlessness and miracles as long as we are in the being field
- Samar

Hey
I am Samar Shatta
Founder of Well Institute
I am Samar Shatta, a licensed psychotherapist, leadership evolutionary consultant, storyteller, intuitive guide, breakthrough facilitator, and an Egyptian High Priestess/Medicine Woman.
Born in Egypt and descended from the ancient Neteru tradition, I come from the timeless lineages of Ancient Egypt and Sufism, which deeply inform and illuminate my work. My connection with these sacred traditions is a living, breathing relationship, allowing me to share their wisdom and guidance directly with my clients.
I am the founder and owner of Well Institute, based in Vancouver, Canada, where I offer leadership consultations and healing services to clients, start ups and companies around the world.
My qualifications include a Master’s degree in Counseling Psychology, a Diploma in Value-Driven Leadership Coaching, Diploma in Leadership and Change, Consultant in both Brain Spotting and Life Span integration trauma modalities and Certification from Dr. Clarissa Pinkola Estés’ Archetypal and Cross-Cultural Studies Institute plus an initiation into my ancestral lineage wisdom.
In my leisure time, you might find me fencing, horseback archery riding, swimming, meditating, reading, or engaging in rituals and sacred ceremonies that connect me with my Ancient Egyptian ancestors.
To learn more about me, my background, and my work, visit https://wellinstitute.com/about/